We, “MyNatural” (a brand owned by MyNatural Enterprises), are dedicated to protecting your personal information’s privacy and security. Your trust is our priority, and we value your privacy above all.
This Privacy Policy outlines how we collect, use, process, and share your information. By accessing our website, app, platform, or affiliated services, you agree to the terms of this Privacy Policy and our Terms of Use. We encourage you to review this policy regularly to stay informed about how we handle your information and any updates or changes we make.
“We have implemented this Privacy Policy to explain how we collect and process information on mynatural.org and mynatural.in (MyNatural domains), including the reasons for collecting certain personal data. Please review this policy before using the website.”
Age Restriction: The Services are intended for users 18 years or older, unless otherwise permitted by local laws (“Permissible Age”). We do not knowingly collect personal information from, or market to, users under the Permissible Age.
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Personal Information We Collect:
MyNatural collects various types of information from users of our Services, including:
Personal Information: This refers to data that can be linked to an individual and used to identify them, either directly or in combination with other information we have.
Non-Personal Information: This includes data such as your internet connection details, device(s) used to access our Services, usage patterns, and other information that does not identify you personally.
We collect information from you in the following ways: directly, when you provide it to us; indirectly, from authorized third parties (e.g., social media platforms); and automatically, as you interact with our Services (e.g., through usage data, IP addresses, cookies, web beacons, and other tracking technologies).
Information You Provide to Us
We may collect the following information through our Services:
Personal Information: This includes your name, address, email, postal code, password, gender, mobile number, date of birth, anniversary, user bio, and website.
Your Content: Information you provide through our Services, such as ordering history, contact details for features you use, and any other information added to your account profile. You may choose to provide contacts, including friends or others, for specific Services. By doing so, you confirm that you have obtained their consent to share their personal details with MyNatural.
Your Searches and Activities: Search terms you use and the results you select.
Browsing Information: Data regarding how long you use our Services, which features you engage with, and ads you interact with.
Your Communications: Communications between you, delivery partners, or sellers through our Services, including any recorded exchanges for internal purposes. This also includes your participation in surveys, contests, promotions, and your requests for newsletters or other updates. We may log your phone number, carrier, and message details when sending information via SMS. If you provide feedback, we may share it with relevant third parties, such as sellers or service providers, to enhance the Services offered.
Transactional Information: If you make purchases, we collect information such as your mobile number, email, billing details, and payment information to process your requests and facilitate future transactions. We may share this information with third parties (e.g., payment processors) to fulfil your orders. Your payment details are encrypted for security, as described under “Payment Card Information.”
Image/Video Data: We may collect images or videos of individuals attending events or visiting our premises for security and safety. This includes CCTV footage, which may capture personal details such as images or vehicle information. Additionally, photos or videos taken at events for promotional or documentation purposes may be shared with business or event partners.
Information We Collect Through Automatic Data Collection Technologies
We may automatically collect certain information about the devices (including mobile) and your usage of the Services, even without registration or login.
Usage Information: Details about your use of our Services, including traffic, location, logs, communication data, and accessed resources.
Device Information: Information about your device, internet connection, and operating system, including IP address, platform, browser type, device type, unique identifiers, network details, and mobile number.
Stored Information: Our apps may access metadata and data associated with files on your device, such as photos, videos, contacts, and address book info.
Location Information: We collect real-time device location data, as permitted by you.
Last Visited URL: The URL of the last webpage you visited before accessing our Services.
Mobile Device IDs: Unique mobile device identifiers (e.g., IDFA on Apple devices) may be used instead of cookies to store preferences, track usage, and enable relevant ads and analytics. Unlike cookies, these identifiers cannot be deleted and may be used by third-party advertisers and analytics providers.
Your Preferences: Information about your settings, such as language and time zone.
Activity Data: Information on your activity within the Services, such as search queries, clicks, pages viewed, session duration, and error logs.
Mobile Status: For mobile users, your app’s online/offline status.
Application Information: Future use of the Mynatural app may collect details about other apps on your device, helping us customize your experience based on preferences.
Precise Location Data: When using location-based services, we collect GPS coordinates and timestamps to personalize the experience and offer location-based features.
Cookies and Other Technologies: Mynatural and its partners may use cookies, pixel tags, web beacons, mobile device IDs, and similar technologies to store information about your use of the Services and third-party websites. These tools help us recognize you, store preferences, deliver targeted content and ads, conduct analytics, and improve security. Pixel tags may also track page popularity, and web beacons may be used in emails to measure engagement.
Information We Collect from Third Parties
We may collect and store your user ID associated with any social media account (e.g., Google) used to sign into our Services. By signing in with your social media account, you consent to our collection, storage, and use of the information made available through the social media interface, in accordance with this Privacy Policy. This may include public information shared on your social media account, data shared with us by the platform, or information disclosed during the sign-in process. Please refer to your social media provider’s privacy policy for details on how they share information when connecting your account.
Additionally, we may gather information about you from third parties such as partners, marketers, third-party websites, and researchers, and combine it with the data we collect directly from you.
How We Use the Information We Collect
We primarily collect your data to provide the Services you opt for. The information we collect is used for various purposes, including:
Service Administration: Sharing information with third parties (e.g., delivery partners, service providers) to facilitate our Services.
Customer Support: Addressing your queries, complaints, and providing customer support.
Service Improvement: Understanding user behaviour, enhancing content and features, personalizing your experience, processing transactions, and offering tailored deals.
Technical Diagnostics: Identifying and resolving technical issues to ensure service stability.
Communications: Sending you communications that you’ve requested or that we believe may interest you (e.g., via email, SMS, calls, etc.).
Targeted Advertising: Showing relevant ads based on your interests and browsing patterns.
Analytics: Generating reports and conducting research on user behaviour and service usage.
Interactive Features: Allowing participation in promotions, contests, and sweepstakes, including sharing data with third parties running these activities.
Fraud Prevention: Detecting and preventing fraud, abuse, and violations of terms.
Employee Training: Conducting internal training and quality assurance.
Legal Compliance: Ensuring compliance with legal obligations.
We may anonymize or de-identify the information collected and use aggregated data without restriction.
Marketing and Advertising
We may use your data to contact you with marketing materials for both our and third-party products or services that may interest you. If you interact with advertisements, third-party advertisers may assume you fit their target audience criteria.
Analytics and Tailored Advertising We use third-party analytics tools to monitor and evaluate your usage of the Services. These providers may collect data directly to assess your activity and improve the Services. Additionally, third-party advertisers may use cookies or similar technologies to gather information and serve you tailored ads. This Privacy Policy does not govern the use of cookies by third parties.
Payment Card Information
To complete certain transactions, we may require your payment card details. By submitting this information, you consent to sharing your data with third-party payment processors and service providers for fraud detection and other related purposes.
Applicants
If you apply for a position with us, including delivery or in-store roles, your information will be used to evaluate your application. We may share your details with other companies for background checks, job evaluations, or to support the recruitment process. If your application is successful, we may collect and store additional information as part of the hiring process.
How We Share the Information We Collect
We may share personal information collected through our platform and services with third parties as necessary to facilitate the Services you have requested, as outlined in this Privacy Policy.
General Information Disclosures
We may share your personal information in the following situations:
Subsidiaries and Affiliates: With entities under the common ownership or control of our parent company, MYNATURAL ENTERPRISES.
Contractors and Service Providers: To contractors, vendors, and advertisers who are typically bound by confidentiality agreements and use your information only for the purposes for which it was shared.
Business Transfers: In the event of a merger, acquisition, restructuring, or sale of MyNatural’s assets (including bankruptcy or liquidation), personal information may be transferred as part of the transaction.
Marketing Partners: With third-party marketers to send you promotional updates, provided you’ve consented to receive them. These third parties are contractually required to maintain confidentiality and use your information solely for the intended purposes.
Service Providers: We share information with third-party service providers who help with various functions, including:
Sending communications (emails, messages, calls) about products and services.
Sending push notifications to your mobile device.
Voice recognition services for processing spoken queries.
Analysing service usage and processing payments.
Hosting services and conducting surveys or sweepstakes.
Legal Compliance: We may share your information with law enforcement, government agencies, or courts when necessary to comply with legal requests, such as notices, subpoenas, or court orders.
Security and Compliance: To investigate potential threats, violations of our Privacy Policy or Terms of Service, or to protect the rights, property, and safety of MyNatural, its users, and third parties. This may involve sharing information with auditors, payment gateways, banks, and other financial entities for fraud prevention and auditing purposes.
Safety and Fraud Protection: In exceptional cases, we may disclose limited data to protect the safety of our platform or users, including sharing information for fraud protection or credit risk reduction.
With Your Consent: We may also share your information in other circumstances where you’ve given explicit consent.
Your Information
Correspondence: By creating an account, you agree to receive communications from other MyNatural users and MyNatural. You can manage your email preferences and opt out of commercial emails using the “unsubscribe” option. However, you cannot opt out of administrative, service policy, or legal-related communications from MyNatural.
Deletion: To permanently delete your account, please contact us at customercare@mynatural.in. Once your deletion request is processed, your account and data cannot be restored. However, copies of your personal information may remain in our backup storage for recovery, legal enforcement, and fraud/risk mitigation purposes.
Limitations: Your rights to access, update, correct, or delete your personal information may be limited under certain circumstances, including:
Abusive or excessive requests
Requests that could infringe on the rights or safety of others
Information related to ongoing or anticipated legal proceedings or investigations
Requests that could compromise negotiations or investigations into potential unlawful activity
Your rights to review, update, or delete personal information are also subject to our record retention policies and applicable laws, including statutory retention requirements.
Security: How We Protect Your Information
We implement robust physical, electronic, and managerial safeguards to protect your information and prevent unauthorized access. These measures account for the sensitivity of the data we collect, process, and store, and are designed in line with current technology standards. We adhere to industry best practices to secure your personal information both during transmission and after we receive it. Additionally, our third-party payment processors are PCI-compliant to ensure secure transactions.
While we take all reasonable steps to protect your data, we are not liable for information disclosure due to transmission errors, unauthorized access, or other circumstances beyond our control. You also play a key role in maintaining the security of your personal information. We advise you not to share your username, password, or any other sensitive details associated with your MyNatural account. Any instructions received under your username and password will be treated as authorized, and we are not responsible for any loss resulting from actions taken under those credentials.
Third-Party Links and Services Our Services may contain links to third-party websites, which could lead to the collection, processing, or sharing of information about you, depending on the feature. Please note that we are not responsible for the content or privacy practices of these third-party websites or services. We do not endorse or make any representations about them. Our Privacy Policy does not cover information you provide to, or that is collected by, these third parties. We recommend reviewing their privacy policies before sharing any personal information.
Policy Amendments We may update this Privacy Policy to reflect changes in the law, our data practices, Service features, or technological advances. Please check this page periodically for updates. The use of information we collect is governed by the Privacy Policy in effect at the time of use. If we make material changes, we will post them here and may notify you as required by law. Your continued use of the Services after changes are posted signifies your acceptance of those changes.
Contact Information For any questions about this Policy or to address matters regarding your rights and personal information, please contact us at customercare@mynatural.in
